A slim, lightweight, easy-to-use 12.1 megapixel camera featuring 4x optical zoom, optical image stabilizer, Motion Detection Technology plus 18 shooting modes. It's 12.1 Megapixel sensor lets you produce stunning prints in sizes up to A2, or crop images to perfection without losing the detail necessary for larger prints.

Another fantastic value-for-money offering from Fujifilm, the Finepix AV180 digital camera delivers superior quality everyday photography plus high definition movie recording for an affordable price tag. All wrapped up in a neat and stylish compact package, the Fuji Finepix AV180 is equipped with an impressive 14.0 megapixel sensor for exceptionally detailed images which can be enlarged to poster size without any reduction in quality.

If you want photography to be easy, fun and inexpensive, the Nikon Coolpix L22 is the compact digital camera for you. Offering high quality, consistently beautiful images, a variety of shooting modes and the added bonus of movie mode, the Cool-pix L-22 is an incredible compact camera at an amazing value price.

The Sony Cyber-shot DSC-W310 is one of the most popular value-for-money digital compact cameras on the market – and with a winning combination of slick Sony design, impressive technology, reassuringly simple operation and an affordable price tag, it’s not difficult to see why.

Canon is once again breaking new ground in the world of digital SLR photography with its powerful EOS 550D. It is a camera which makes outstanding creativity and exceptional versatility easier to achieve than ever before. Boasting the kind of top end features usually found in semi-professional SLRs within a compact, lightweight and easy-to-handle body, the Canon EOS 550D combines superior imaging technology with full HD movie capture capability.

Setting the standard for others to follow, the powerful Nikon D90 was the world’s first digital SLR camera with a high definition movie function. This terrific Nikon D90 kit represents incredible value at an affordable price, as it includes an 18-105mm lens to bring the best out of this superb digital camera.

This high spec 14.2 megapixel Digital SLR is ideal for those new to DSLRs, with Easy Shooting Mode and Help Guide with a Graphic Display that demonstrates the effects of setting different camera modes, using sample images as examples.

TIPA Best DSLR award winner 2010

The Pentax K-x is an update of the highly successful K-m model and offers high performance from a compact, lightweight body.